Funded Research Experience
I have worked on several sponsored research projects in the past with topics ranging from social media consumption by potential Air Force recruits, to professional networking among Nuclear Physicists, training of B2B salespeople, and loyalty initiatives among fine dining consumers. The common thread across all these investigations is the examination of the critical interface between individuals and the firm and how people interact at these boundaries. In addition to the funded research activities below, I have chased grants related to innovation in manufacturing organizations, trust transfer across organizations, and anomaly detection in social networks.
I also serve as a reviewer for the National Science Foundation and Social Sciences and Humanities Research Council of Canada.
I also serve as a reviewer for the National Science Foundation and Social Sciences and Humanities Research Council of Canada.
Funded Grant Activity
- “Measuring and Evaluating Sales Training Effectiveness”
- Project Description: This research seeks to identify the processes by which sales training spills over to influence sales performance in both the short and long run. We develop a baseline model of sales training effectiveness and identify contextual factors that increase and decrease the likelihood that sales training “sticks.”
- Funding Agency: Sales Education Foundation
- Funding Received: $5,000
- Dates: 5/15/2015 - 8/15/2016
- “Formal and Informal Boundary Spanning in Multiteam Systems: An Examination of Triadic Influences on Knowledge Generation and Innovation in Scientific Teams”
- Project Description: This research improves our understanding of how boundary spanning employees interact and perform within a multiteam system. This project studies these phenomena at the Facility for Rare Isotope Beams (FRIB) at Michigan State University, a facility that is a state of the art complex for studying high particle physics.
- Funding Agency: National Science Foundation – Science of Organizations
- Funding Received: $1,085,570
- Dates: September 2012 – August 2015
- “Managing Post-Purchase Moments of Truth: Leveraging Customer Feedback to Increase Loyalty”
- Project Description: This research investigates the extent to which firms can leverage ongoing consumer insights efforts to create meaningful moments of truth that drive increased patronage. Through three field studies, we demonstrate the potential benefits of acknowledging customer feedback from a firm’s most delighted guests.
- Funding Agency: Marketing Science Institute
- Funding Received: $7,500
- Dates: December 2012 – August 2013
- “Assessing the Drivers of Short and Long-Term Outcomes at Business Trade Shows”
- Project Description: This research offers a more complete understanding of trade show effectiveness by investigating the entire purchase process (from booth visit to final purchase) in a single study. Moreover, the study helps managers understand the key drivers of short-term and long-term trade show performance. It also provides an assessment of the economic returns from trade show investments and the conditions under which those returns can be maximized.
- Funding Agency: Marketing Science Institute
- Funding Received: $10,000
- Dates: January 2010 – December 2012
- “A Multi-National Investigation into the Effectiveness of Communication Using New Media”
- Project Description: In this study, we seek to uncover the global dynamics associated with new media communication within social networks. We will identify the main drivers behind the rapid adoption of new media communication and establish the core set of functionalities to assist in the development of an Air Force Social Networking site. This system will serve as an experimental platform for experimental testing on influence in networked communities.
- Funding Agency: Air Force Research Laboratories, Human Effectiveness Directorate
- Funding Received: $70,000
- Dates: January 2009 – September 2010
- “Preliminary Investigations into the Adoption, Influence, and Diffusion of New Media Technologies”
- Project Description: This research investigates the motivations for use of new media technologies with a focus on the benefits that millennial consumers fulfill through connecting with others via new media.
- Funding Agency: Air Force Research Laboratories, Human Effectiveness Directorate
- Funding Received: $100,000
- Dates: July 2007 – June 2009
Other Funding
- Summer Research Grant, Eli Broad College of Business, Michigan State University, 2017
- Summer Research Grant, Eli Broad College of Business, Michigan State University, 2015
- Summer Research Grant, Eli Broad College of Business, Michigan State University, 2014
- Summer Research Grant, Eli Broad College of Business, Michigan State University, 2013
- Summer Research Grant, Eli Broad College of Business, Michigan State University, 2012
- Summer Research Grant, Eli Broad College of Business, Michigan State University, 2011